Currently Showing Fieldnotes For Indie-Creatives

+ More...

A Website Should Start With “WHY” And “HOW” Before “WHAT.” (Part Two)

Good looking websites with slick user interfaces are a dime-a-dozen. Effective websites, on the other hand–websites that transform frazzled strangers into interested prospects, prospects into customers, and finally, customers into raving fans–websites like these are far more rare. And as for effective websites built on impossibly small budgets? They’re only slightly more common than four-leaf clovers growing on the dark side of a blue moon. But not due to a lack of funds.

Winning Websites on Impossible Budgets. A Non-Techie Guide For Normal People. (Part One)

This is going to be one of those “scratch your own itch” type of resources. You see, recently, I was offered a paid gig (Yeah, I know, Mr. Pro-Indie working for The Man for the first time since college…what’s the world coming to? Well, it’s only one day per week, and the clients I have the opportunity to serve wouldn’t be able to afford my hourly rate if they were to come to me through Write … Continue reading

Better – Merlin Mann

“To be honest, I don’t have a specific agenda for what I want to do all that differently, apart from what I’m already trying to do every day:

The price of design | via StyleJam

Design is not “making things pretty”, it’s defining the grammar you will use in your application to talk with your users. The designer needs to act as a filter between the entrepreneur and the public, translating a vision to an implementation. There’s a reason I chose the word “grammar”, it’s because most elements, like typography, the navigation, the grid system, the palette used and the general branding, should be common in all the pages: consistency … Continue reading

The Art of Momentum… | via The 99 Percent

In his wonderful book Musicophilia, neurologist Oliver Sacks describes Clive Wearing, a musician and musicologist whose memory was erased almost entirely after a severe brain infection. Post-trauma, Clive’s short-term memory lasted only a matter of seconds. Sacks writes, “He remembers almost nothing unless he is actually doing it, then it may come to him.”Yet Clive’s musical self, his performative self, remained almost completely intact. It just needed to be activated. When playing music or conducting … Continue reading

The Craftsman’s Creed by Josh Kaufman

Beautiful stuff: “The Craftsman’s Creed” by Josh Kaufman I am a craftsman. I am dedicated to perfecting the art and science of my craft, which I have chosen freely. I am constantly, relentlessly searching for ways to improve my craft. I am dedicated to learning from the masters who have preceded me in every way I am able. I create valuable things that other people want or need. I generously offer my work as a … Continue reading

Facebook is Big and Boring | via – Rachel Baker

Small Talk is Boring The life streaming sharing is disappearing. What you post on Facebook can get you fired or sued are the social media un-savvy users deciding that it isn’t worth the trouble? How many thoughts does anyone really want to share with immediate or extended family, current or potential boss, former/current class mates, partner and friends?* With the “What’s on your mind” status updates gone, we are left with small talk. Small talk … Continue reading